Swiss has applied a special livery to its first Bombardier CS300 aircraft which will be based in Geneva. Aiming to strengthen its presence in Romandy, the CS300 is dedicated to the French-speaking part of Switzerland. It was designed by French artist Mathias Forbach, who created the livery based on over 7.000 responses the airline received when it asked its social media followers what French-speaking Switzerland meant to them. Their responses demonstrated the diversity and richness of Swiss Romandy, which have been graphically applied to the aircraft.
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Is it OK to say that this is awful, and ultimately very "unswiss." Yikes!
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